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Sassi's Top 10 Fashion Films

Sassy Berry

Tags culture, Luxury Fashion, Sassi Swimwear

Sassi's Top 10 Fashion Films

Sophie doing her best film star impression in our Rose Swimsuit. There is nothing like the glamour of film to inspire your wardrobe. Our founder, Sophie, watched quite a few when designing the first Sassi Swimwear collection. Here she shares the iconic fashion films that inspired Sassi's glamorous swimwear designs: Aladdin - Jasmine was the Disney princess we all wanted to be and the perfect style icon for our swimwear collection, which is inspired by the mystique of Asia.      A Single Man – Any film directed by Tom Ford will always have me coveting every single outfit. I'm still longing for Nicholas...


A Brief History of Swimwear

Sassy Berry

Tags culture, London, Swimwear

A Brief History of Swimwear

Swimwear did not become fashionable until the 20th Century. According to Wikipedia, during the 18th Century swimming was regarded as "of doubtful morality" and you had to plead health reasons if you fancied a dip!  The length of women's swimwear was strictly regulated in 1920s - beach patrol! Modesty was of the utmost importance with early swimwear designs, and Victorian women were forced to change into their cumbersome "bathing dresses" in a bathing machine - essentially a beach hut on wheels.  It wasn't just women who had to cover up in the early 1900s! By the 1920s women were able...