News

  As the festive season is in full flow, we've started daydreaming about our holidays in the new year. With this in mind, we're are trying something new for our blog and we hope it will help inspire you too. Every month, we are going to share insider secrets to the world's most glamorous destinations from friends who support our mission for slow fashion. We begin with luxury London lifestyle blogger The Fashion Bug Blog who tell us about her favourite escape - the undiscovered side of Ibiza.    Laura (The Fashion Bug Blog) in our Lily one-piece What makes Ibiza so special to you? Ibiza is...

As I start to think of what to get everyone for Christmas this year, and strive to think of something original that each person will cherish, I am forced to ask what makes something luxury in today's world? The big fashion houses such as Burberry and Chanel, and brands such as Rolex and Rolls Royce may be the obvious answer. But with tourists bursting through the doors of Selfridges and Harrods on a daily basis to get their hands on as many "luxury" items as their Fendi purses will allow, the luxury characteristic of originality has gone. For me personally, the...

Our Lily Swimsuit  We live in an paradoxical world where we know we need to seriously start thinking about our planet (or as we like to call it at Sassi HQ "treading lightly") but when it comes to fashion, anything with the word "eco" or "sustainable" in front of it automatically becomes unsexy or a little bit "hippie".  If you haven't seen it yet, we urge you to see Andrew Morgan's brilliantly watchable film "The True Cost". Along with Livia Firth and Lucy Siegle, he takes us to Bangladesh, China and America to show us what our obsession with fast fashion is costing the...

  From 3rd - 6th November 2016, Sassi Swimwear will be making it's debut at Condé Nast's Luxury Travel Fair. Inside London's gorgeous Olympia exhibition centre, we will be selling our hand-beaded bikinis and swimsuits alongside some of the most luxurious hotels and holiday accessories in the world.    Try on our entire collection including our sell-out Marigold Swimsuit   Not only is it the perfect opportunity to plan a holiday like no other, but you will also be able to see our full collection and try on your favourite designs in time for your Christmas escape (psst - there...

"When I was young, my mum told me if I ever needed to know what colours worked together to look at flowers, Nature always gets it right" ~ Sophie Berry, Sassi's Founder.Sophie heeded this advice when designing her first collection for Sassi and you will find all of the vivid colours used for our swimwear designs in British and Indian gardens. To represent this inspiration from nature each of our swimsuits and bikinis is named after either a British flower - Daisy, Rose, Bluebell & Sweet Pea - or a native Indian flower - Lily, Marigold, Jasmine & Lotus.  Planting our Sassi...